EOFY Campaign

Aurion is a go-to resource for payroll professionals and customers seeking support during End of Financial Year. An EOFY checklist is developed by Aurion annually, which includes key dates, frequently asked questions, and a checklist.

Being the most featured resource during Aurion's EOFY campaign, I redesigned it to not only portray trust in the brand, but to make it easier for viewers to breakdown and understand. Bold colour, shape and typographic elements were used to create a hierarchy of information, making it digestible to the viewer regardless of their technical knowledge.

Rolling out a consistent look and feel in supporting assets solidifies clear identity and messaging. I included movement in these assets to help capture attention on saturated platforms, urging viewers to interact with our call to action instead of scrolling past.

All copyright & ownership of work shown belongs to Aurion.